Snark is humorous, contentious, irreverent, and necessary if you want to take life a little less seriously. As a short example of its effects:

You're walking along a trail and ahead of you is a bird that you recognize and you murmur, "Is that a mocking bird?"

Suddenly you hear, "eeess dat a maaawking burrrrd?"

Perhaps it's the need to check people's ego at the door or to weed out those who wouldn't understand your humor, snark has a prismatic effect on the people who surround you. The simple act of sarcasm will bring out the true colors of those around you, allowing you to find your "people".

SnarkFace is a brand to bring that lightness and humor into your life.